Electrical Goods Retailing - UK - February 2014-Market Survey, Growth, Trends and Forecast

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Mid-market store-based retailers will have to come up with genuinely compelling reasons for shoppers to migrate back from pureplays: we think multichannel retailers need to imitate Amazon’s spirit of innovation, as their service and convenience advantages wane fast.

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Table of Content

Introduction

A diverse and fragmented market
Consumer questions
Definitions
Financial definitions
VAT
Sales per store, sales per sq m
Exchange rates
Abbreviations

Executive Summary

The market
Figure 1: Consumer spending on all electrical products: market size and forecast (incl. VAT), 2008-18
Online
Figure 2: Online sales as percentage of total market for electrical goods, 2012-14
Figure 3: Leading online retailers’ estimated shares of online spending on electrical goods, 2013
Distribution of spending
Figure 4: Estimated distribution of spending on electrical goods, 2013
Market shares
Figure 5: Market shares (%): The leading specialist and non-specialist retailers, 2012 and 2013
The consumer: what they’ve bought
Figure 6: The consumer: What electrical products they have bought in the past 12 months, November 2013
The consumer: where they’ve shopped
Figure 7: The consumer: Where they bought electrical products, in-store or online, in the past 12 months, November 2013
The consumer: key drivers
Figure 8: The consumer: What’s important when choosing where to buy electrical goods, November 2013
The consumer: satisfaction with services used
Figure 9: The consumer: Satisfaction with retailers’ services used, November 2013
The consumer: attitudes towards electricals retailers
Figure 10: The consumer: Attitudes towards electrical goods retailers, November 2013
What we think

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Issues and Insights

A strong case for generalists in a mixed market
The facts
The implications
Pureplays are winning, stores must innovate
The facts
The implications
Limited demand for pre-sales service
The facts
The implications
Don’t overlook simplicity
The facts
The implications

Trend Applications

Trend: FSTR HYPR
Trend: Experience Is All
Mintel Futures: Old Gold

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Market Size and Forecast

Key points
The beginnings of recovery
Figure 11: Consumer spending on all electrical products: market size and forecast (incl. VAT), 2008-18
Figure 12: Electrical products: market size and forecast (incl. VAT), in current and constant prices, 2008-18
Figure 13: Annual consumer prices inflation, 2013
Segment forecasts: not all categories set for growth
Household appliances: benefiting from the housing-market bounce
Figure 14: Household appliances: segment size and forecast (incl. VAT), 2008-18
Computing and telecoms: deflation a constant problem
Figure 15: Computing and telecoms goods: segment size and forecast (incl. VAT), 2008-18
Audio-visual and photographic demand remains weak
Figure 16: Audio-visual and photographic goods: segment size and forecast (incl. VAT), 2008-18
Personal care appliances riding the vanity wave
Figure 17: Personal care appliances: segment size and forecast (incl. VAT), 2008-18
Segment forecasts: annual data
Figure 18: Electrical goods segment forecasts (incl. VAT), 2008-18
Unit volumes snapshot
Figure 19: Unit volume sales of selected major electrical goods categories, 2012-14
Figure 20: Market definitions
Mintel’s forecast methodology


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